JAEGER-LECOULTRE BOUTIQUE IN BRAZIL

First Jaeger-LeCoultre boutique in Brazil

Absolute reference in the manufacture of Haute Horlogerie, Jaeger-LeCoultre presents in its first boutique in Brazil, JK Shopping, Iguatemi in Sao Paulo, its legendary pieces, heirs to 179 years of skill, invention and creativity.

With an area of ​​more than 85 square meters, the Jaeger-LeCoultre Boutique is an exceptional destination and inviting to discover the art of Haute Horlogerie, ingenuity and unmistakable style of the prestigious Swiss Manufacturing.

Embodying the contemporary elegance and understated luxury, the boutique recreates the authentic universe of the Grande Maison and shows the values ​​of the brand:

The constant search for innovation, creativity, excellence and tradition.

The collections are presented in an environment characterized by the symmetry of Art Deco, from the welcoming entry to the circular windows and displays high.

They are soft colors, tones and noble materials that convey genuine peace and serenity of the Vallée de Joux, Switzerland, where the Jaeger-LeCoultre has its headquarters since 1833, an inexhaustible source of inspiration for the "artisans of the time."

The dark tones of ocher walnut mingle harmoniously with leather, marble, steel and stone quartzite, specially brought from India to the store.

In the VIP lounge guests can enjoy the pieces in an intimate and private.

The boutique in Sao Paulo is the third in Latin America.

In 2009, Jaeger-LeCoultre opened a boutique in Buenos Aires last year, in Mexico City.

There is a long love story between Brazil and Jaeger-LeCoultre.

"Our customers in Brazil have a true understanding of what is the fine watches and have a true appreciation for the craftsmanship and the unique skills necessary to develop a Jaeger-LeCoultre."

Said Jérôme Lambert, CEO Jaeger-LeCoultre.

Inside the sleek boutique, Jaeger-LeCoultre displays the full range of watches in the collection:

The Reverso, the Duomètre, the Master Compressor, the AMVOX and Atmos clocks.

They include the best of watchmaking complications and High Jewellery collections, showing the virtuosity unparalleled in the field of technical-pile of stones, as well as special editions created exclusively for the brand boutiques.

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