Advertise on PresentWatch.com

IWC BOUTIQUE IN BRAZIL

First IWC boutique in Brazil

 
Rating: 73 %1000 with 320 votes
Published by 2779 on July 31, 2012 at 11:17 a.m..
  • Summary

First IWC boutique in Brazil

The IWC opened its first boutique in Sao Paulo and the first in Latin America, directly managed by the Swiss brand.

It is a great opportunity to see the collections and special editions of watches manufactured in Schaffhausen.

Located in the new JK Shopping, Iguatemi, the exclusive boutique is part of an international expansion strategy to bring customers the fascinating history of the IWC, especially its excellence in fine watchmaking translated into mechanical models which make them world-recognized complications: perpetual calendars, tourbillons, double chronographs, among many others.

The architecture of the boutique aims to highlight the beauty of the coveted watches, housing the entire collection and offering the highest quality service to its customers, such as trained staff to provide at pre-booked an "immersion" in the mechanisms and functions, materials used , history of the factory, events and environmental and social projects around the globe held by the company.

The IWC has always had discretion and loyalty to their design values​​.

Visitors to the new boutique can provide such features in the environment, since the project was designed to enhance these aspects of the brand dating back to its beginnings.

The choice of materials used in the store environment, such as brushed steel, polished wood and chrome elements and the predominance of dark colors reflect the classic understated luxury brand.

Furniture and display areas for refined finishes build a friendly atmosphere that welcomes and encourages customers to explore the real and exciting world of IWC products.

Passion for technical innovations and inventions are the fundamental values ​​on which the brand is sustained for 144 years to create watches that set new challenges and overcome the limits of imagination.

Each family of watches represents a different theme, evoking the spirit and philosophy of the IWC to create inspiring concepts for the various partners of the brand, working vigorously with issues of sustainability and environmental challenges.

Support for sports projects around the world also underlies the spectacular universe that permeates the Swiss brand.

Fans can revel in the collections IWC: Portuguese, Aquatimer, Ingenieur, Pilot, Da Vinci, Portofino, and the special editions like the releases in honor of prominent personalities.

FOR MORE INFORMATION:

SITE:
www.iwc.com

 
Simply copy this code and paste it on your forum or blog to make a link to this content
 

Also from IWC

IWC and Zinédine Zidane

IWC Schaffhausen Entertains Exclusive Guests in Celebration of its World’s First Flagship Boutique

 
IWC BOUTIQUE IN BRAZIL

First IWC boutique in Brazil

 
PORTUGUESE SIDERALE SCAFUSIA

PORTUGUESE SIDERALE SCAFUSIA - A TIMEPIECE FOR ANOTHER PLANET

 
Ingenieur Collection 2013

The new collection Ingenieur of IWC 2013

 
PORTUGUESE SIDERALE SCAFUSIA

PORTUGUESE SIDERALE SCAFUSIA - A TIMEPIECE FOR ANOTHER PLANET

 
IWC BOUTIQUE IN BRAZIL

First IWC boutique in Brazil

 
Portuguese Chronograph Classic

The PORTUGUESE collection from Swiss watch manufacturer IWC are masterpieces of precision engineering

 
IWC presents its very own Orchestra

A great video from IWC celebrating the Swiss National Day

 
Engineers for a better world

Ingenieur Automatic Mission Earth Edition “Adventure Ecology”

 
IWC presents its very own Swiss National Day orchestra

IWC celebrate Swiss National Day with a great video